Featuring live interviews with musicians of all genres, Backstory Events hosts interview events that are live streamed from New York City. Launched in 2015, the series is now distributed through multiple media partners, including Parade and Guitar World, each perfectly matched for the most receptive audience.

Founded by music industry veterans and journalists, Brad Tolinski and Laura B. Whitmore, the BackStory Events series has included Jon Anderson (Yes), Shinedown, Halestorm, Chris Daughtry, Paula Cole, Andy Grammer, Roger Waters, Tom Jones, Zakk Wylde, Nile Rodgers, Warren Haynes, Joe Satriani, Anthrax, Ace Frehley and many more. See our gallery here.

BackStory Events continues to produce new live streamed experiences that showcase new products, new projects and great music, combining live events with online interaction.

About the Producers

Zakk Wylde and moderator Brad Tolinski visit AOL Hq for Build on Feb. 2, 2016 in New York. Photos by Gino DePinto, AOL

Zakk Wylde (left) with Laura B. Whitmore (center) and Brad Tolinski (right)

Brad Tolinski — Best known as the editor in chief of Guitar World Magazine for 25 years, Tolinski is a respected journalist and the author of Play It Loud: An Epic History of the Style, Sound, and Revolution of the Electric Guitar and Light and Shade: Conversations with Jimmy Page. Throughout his career, Tolinski has skillfully interviewed hundreds of musicians and plays guitar, violin and mandolin himself.

Laura B. Whitmore — Music Industry veteran Laura B. Whitmore owns and runs Mad Sun Marketing, a boutique agency that specializes in marketing, PR, artist relations, event production, graphic design, and more for music and audio companies. A singer-songwriter herself, Whitmore is the founder of the Women’s International Music Network ( and is the host and producer of the annual She Rocks Awards at the January NAMM Show. She is the music contributor for